Privacy policy

Last updated: May 30, 2026

ASM Store operates this store and website, including the data, content, features, tools, products and services, to offer you, the customer, a curated shopping experience (the "Services"). ASM Store is powered by Shopify. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase through the Services or when you communicate with us by any other means.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used and disclosed.

Personal information we collect or process

We may collect or process the following categories of personal information depending on how you interact with the Services, where you reside and what applicable law permits or requires:

  • Contact details including your name, address, billing address, shipping address, phone number and email address.
  • Financial information including credit card numbers, debit card numbers, financial account information, payment card details, transaction details, payment method, payment confirmation and other payment-related information.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including items you view, add to your cart, save to your wish list or purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including information you provide in your communications with us, for example when submitting a customer service claim.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about how and when you use or browse the Services.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us or provide your personal information to us by any other means.
  • Automatically through the Services including information from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
  • From our service providers including when we engage them to enable certain technology or when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

  • Providing, personalizing and improving the Services. We use your personal information to provide you with the Services, including fulfilling the contract concluded with you, processing your payments, managing your orders, sending account notifications, processing purchases, returns, exchanges or other transactions, creating and managing your account, organizing shipping, facilitating returns and exchanges, allowing you to post reviews and offering you a personalized shopping experience.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending you commercial, advertising and promotional communications by email, text message or postal mail, and showing you online advertisements about products or services.
  • Security and fraud prevention. We use your personal information to authenticate your account, offer a secure shopping and payment experience, detect and investigate potentially fraudulent, illegal, dangerous or malicious activities, and protect the security of our services.
  • Communications with you. We use your personal information to offer you customer service, respond to your requests, provide services effectively and maintain our business relationship with you.
  • Legal reasons. We use your personal information to comply with applicable law or respond to valid legal proceedings, including requests from law enforcement or government authorities.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate reasons, in accordance with this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analytics, customer service, cloud storage, order management and shipping).
  • With business and marketing partners to provide marketing services and show you advertising. Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct, request or otherwise consent to disclosure of certain information to third parties.
  • With our affiliates or generally within our corporate group.
  • In connection with a business transaction such as a merger or insolvency process, to comply with applicable legal obligations, to enforce the applicable Terms of Service or policies, and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access and use of the Services. Information you submit to the Services will be transmitted and shared with Shopify and with third parties. For more information on how Shopify uses your personal information and about the rights you may have, you can consult the Shopify Consumer Privacy Policy. You may exercise certain rights regarding your personal information via Shopify's Privacy Portal.

Third-party websites and links

The Services may include links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of the information they contain.

Children's data

The Services are not intended for use by minors, and we do not knowingly collect personal information from minors under applicable law. If you are a parent or legal guardian of a minor who has provided us with their personal information, you may contact us using the details below to request its deletion.

Security and retention of your information

Please note that no security measure is perfect or infallible, and we cannot guarantee "absolute security." The length of time we retain your personal information depends on various factors, such as the need to maintain your account, provide you with the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your rights and choices

Depending on where you reside, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may only apply in certain circumstances and, in some cases, we may decline your request as permitted by law.

  • Right of access. You may have the right to request access to the personal information we hold about you.
  • Right of erasure. You may have the right to request that we erase the personal information we hold about you.
  • Right of rectification. You may have the right to request that we rectify the inaccurate personal information we hold about you.
  • Right to data portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party.
  • Right to opt out of sale/sharing. You may have the right to direct us not to sell or share your personal information.
  • Right to non-discrimination. We will not discriminate against you for exercising any of your privacy rights.

How to exercise your rights

To exercise your rights, please contact us using the contact details provided below. We will process your request in accordance with applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below so that we can resolve your complaint. Depending on where you reside, you may also have the right to complain to your local data protection authority.

Contact

If you have any questions or concerns about this Privacy Policy or our data processing practices, or if you wish to exercise your privacy rights, please contact us by email at: info@asmstoreautoparts.com or by post at: ASM Store, Carrera 27 #64-51, Bogotá D.C., Colombia.